As we know that data is truly the new diamond in the rough and accelerated digital technologies have initiated new business models and revenue streams. Salesforce Marketing Cloud (SFMC) is Salesforce’s SaaS platform which is highly capable to is a provider of digital marketing automation and analytics software and services…

Data is a tool, an asset for making a better decisions which can be act as a supreme driver of business value. Now a days, Python is one of the fastest growing programming languages. With the help of this programming language, we can easily do the followings — Data manipulation…

Python just has a different learning curve than other languages. The language has some pretty powerful batteries included, and a very small amount of boilerplate to just do something. So it’s pretty easy to get productive with Python just by learning some basic syntax and knowing a few packages or…

As we know that Subscribers are so much more than a ‘potential sales lead’, they are the bellwethers for change across all departments of any business. A subscriber to your POS is a person who has voluntarily said: ‘Yes, I like what I’m buying/reading and I want more’. There is…

As you know, most businesses have data stored in a variety of locations, from in-house databases to SaaS platforms. Big data is simply large and complex data that cannot be dealt with using traditional data processing methods. Analyzing and processing large amounts of data is not an easy task, and…

As we know that PySpark is a Python API for Apache Spark where as Apache Spark is an Analytical Processing Engine for large scale powerful distributed data processing and machine learning applications. If you are working as a PySpark developer, data scientist or data analytics and many times we need…

In this section, I shall take you through some things you can simply do to increase the efficiency of your Python program. As you read through this, you will understand that these are all basic things we often ignore or forget to implement, even though we are still aware of…

Artificial intelligence (AI) and machine learning offer new ways to boost productivity, develop talent, and drive organisational change by enhancing managers’ ability to make the right calls in complex situations. As we know, the machine learning journey is not always a straightforward path for any organisation. Unlocking the full business…

If you are working as a data scientist and have to write a lots of Python code mainly for data science projects- modeling, data processing and data analytical algorithms, then it is your responsibilities to improve python code, And remember, you write code once, you fix it however many times…